ABOUT
BASSMINTMUSIC.TV is a technology driven online media content provider. BTV HD will be the premier online and mobile
source for independent music media; videos, mp3s, ring tones and images.
BTV HD gives music media companies an opportunity to create branded music channels at low cost and deliver hi quality
content utilizing state-of-the-art technology over broadband web, CDN and mobile. Btv gives the music company administrative access to the BTV HD online media management system or OMMS to:
Stream media across broadband web, 3G/4G mobile and HD networks. OMMS provides for live HD broadcasting (encoded and secured) to a proprietary streaming video player and HD DVD.
R&D underway to integrate 3G/4G mobile and wireless technology into OMMS
Convert one form of media to mulitple hi quality media formats (within minutes). Media must originate from the same media
format family.
Upload multiple content 10 files/2GB.
Create a branded media channel.
Create programs (playlist).
Monitor Traffic Statistics.
Move media conveniently throughout back end.
Access to OMMS - 24/7/365.
Inexpensive streaming media server, data storage, and bandwidth usage fees (Always subject to change).
PRODUCTS & SERVICES
Independent music - all genres
Custom music channels
Streaming 'Video, MP3 and Images'
Live Pay-Per-View and archived On-demand music videos, concerts, nightclubbing and festivals coverage.
Statistics and Sales Analytics to pinpoint "market hotspots" to operate cost effective and effective sales campaigns.
Optional: Label and music publishing, licensing service.
TECHNOLOGY
BTV HD uses a proprietary online media management system (OMMS) powered by Simplestream.us for back end content management.
The OMMS has built-in pre-roll and post-roll capability for advertisers. BTV HD can insert
commercial advertiser media between programmed media and provide banner rotation.
OMMS will utilize the latest H.264 video codec technology to deliver high quality digital media over
broadband web and 3G mobile bandwidths, and HD broadcasting and DVD.
OMMS contains proprietary modules that enhance its performance. One such module differentiates 4:3
aspect ratio and 16:9 aspect ratio tagged media, and will flag it and deliver the media over the desired
network in the appropriate format.
Btv video service providers or our competitors (to the best of our knowledge and research) predominately use the 4:3
aspect ratio to deliver its media. The film industry uses 16:9 aspect ratio.
OMMS converts one media format, say a video format into multiple video formats simultaneously within
minutes.
Supports extensions FLV, MOV, WMV, MPG, MP3, JPG, GIF.
We believe the OMMS increases the opportunity of locating the next multi-platinum music media seller
at very low to no cost.
The OMMS is programmed in C#, .ASP and Microsoft .NET Technology
OMMS is secure, flexible and scalable over multiple server environaments.
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Register
Music media companies register and a branded channel is created. The registration process manages all
agreements and sub-directory setup.
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Upload Content
Upload content to the system and create media programs or playlist for that channel. The BTV HD system
accommodates several media programs per channel. Music media companies then select the advertisers it would
like shown on its media programs from a commercial subscriber network module (CSN module). This module is built
into the OMMS.
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Get Paid
Once the branded media channel is created and media programs (playlists) are setup, the OMMS
automatically inserts ADs within the media programs using the company's built-in pre-roll and post-roll AD
feature. BTV HD and its partners secure the commercial advertisers for the CSN module.
A music media company earns revenue from fees paid by commercial advertisers. BTV HD estimates music
media companies can earn revenue generated from content monetization at a rate of 316.85 up to
633.70 Euros PER DAY, PER PROGRAM (revenue will vary based on the cost per AD unit and number of ADs
displayed per channel). BTV HD reserves the right to limit the number of programs per channel.
BTV HD will air approximately 8 half second ADs or 16 quarter second ADs per hour (frequency will vary
based on music media companies ad subscription selection). Or 4 - 8 minutes of advertising per 60 minutes (
up to 56 minutes of music media programming).
NEWS & UPDATES:
December 10, 2008 - New software licensing deal talks underway.
January 16, 2009 - Btv tests OMMS back end, Beta test and tweaks underway
January 2009 - Btv in talks with independent music labels
February 2009 - Btv continues to test streaming HD software.
February 2009 - Award winning South Africa based design team in talks with Btv
February 2009 - Btv extends reach to Western Europe and Africa to potentially partner with mobile companies (over 15+ million viewers)
March 2009 - Demo player goes live
June 2009 - Bassmintmusic.tv gets new logo and short name BTV HD
December 12, 2009 - BTV HD secures proprietary CMS software licensing deal with Simplestream.us
December 12, 2009 - BTV HD to officially launch early 2010
December 12, 2009 - BTV HD in talks ith South Asia based programmers for BTV HD mobile integration. Will be compatible with approximately 0 3G/4G smartphones some time in 2010.
TBA - Press campaign launch
TBA - Registration begins (soft launch)
TBA - Tentative official launch
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